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Beyond Lead Generation

Today you need to generate authentic interest in your business to generate new leads. The rise of the increasingly sophisticated buyer has dictated this. If you haven’t yet shifted your creative, strategic and analytical mindset, let us lend a hand with all your inbound marketing needs. The landscape is far too competitive to just be good – now more than ever, you need to develop your edge and outshine the rest.

The Lead Generation Cycle

Back in the day leads were generated and passed on from marketing to sales. This is no longer enough. You should be holding the hands of each new prospect throughout the buyer’s journey. Qualify, score, nurture, rinse, repeat.

How does this happen? Through the emotional connections established via strategically executed and integrated campaigns making use of the talents of 3DegreeZ!

 

Our search engine marketing campaigns are all-inclusive or standalone. After carefully identifying your KPIs, personas and keywords, we can launch any type of campaign, making use of all the latest white hat tactics. Our team brings over 100 combined years of expertise to ensure you see immediate results in paid advertising and consistent results in organic search results.

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Your Challenge is Our Challenge

Complementing your organic and paid search campaign and available for multi-channel integration are media buys, email marketing and social media marketing. No two lead generation plans will be the same — we sit with you and really listen to what your unique needs and challenges are to come up with the customized digital marketing solution that is going to fit your company’s budget and vision best.

The Union of Art and Science

3DegreeZ encourages taking a holistic approach to lead generation. At one point in time it was enough to have the right team in place to produce show-worthy creative assets to generate some buzz. Today you need to gather the intel, cultivate and nurture consistently. Never before has art and science merged so spectacularly.

 

Through the use of multiple digital assets made available and accessible at the right time in the buyer cycle, we take a neuro-scientific approach to lead generation, which allows us to establish that all-important empathetic connection.

Growing Your Audience with Content
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We Do What Works

To achieve getting your offer in front of an increasingly impatient audience, we have the type of visionary creatives who are all about establishing the right tone to form winning emotional connections. We have the brand strategists with the foresight to break down your big picture idea into the small sequence of steps needed to get there. We also have militant data analysts who will test your ideas and lead the charges to break away from what isn’t working to do more of what is working.

Our Winning Lead Generation Strategies

It’s no secret lead generation is no longer a one-off. Today, with sophisticated tools and mountains of user behavior data at our disposal, we do the following:

  • Qualify, score and nurture leads
  • Identify where each prospect is in the buyer life cycle
  • Customize a content mapping strategy to target leads at the right time
  • Offer full creative services throughout the life cycle
  • Provide list and campaign management
  • Provide both automated and dedicated support
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